As the co-owner of Five-star, Indonesian Hotel, and Resort, Nihiwatu, Chris Burch is a serial entrepreneur and investor who has had an impressive record of business success.
As a savvy businessman and serial entrepreneur, Chris Burch has had a lifetime of experience maximizing the potential of his employees and using capital to its potential. Mr. Burch began his entrepreneurial life while an undergraduate student at Ithaca College. He made the decision to invest $2 thousand dollars with Bob Burch, his brother, on a clothing business. Eagle’s Eye clothing — which Chris co-founded — was sold years later for approximately $60 million to Squire group.
Chris Burch has a business career spanning 40 years. And he has worked with 50 plus companies in an entrepreneurial and investor role. Burch has guided some of these companies to the apex of their business potential. As founder and chief executive officer (CEO) of Burch Creative Capital, his company’s philosophy on investing involves the mantras of blending creativity with productivity. Chris Burch has an impressive mix of intuitiveness and a keen understanding of consumer behavior. Burch also knows the ins and outs of international sourcing and direct sourcing.
Today, Burch Creative Capital has a large portfolio of clients and stakeholders. Some of these clients include Poppin, Cocoon9, ED by Ellen Degeneres, Voss Water, Tory Burch, and the Nihiwatu (Nihi Sumba) resort, which is located in the Western portion of Indonesia. Chris Burch and hotelier James McBride, co-invested in a Nihiwatu hostel — — one that was once owned by Claude and Petra Graves, a New Jersey couple who purchased it in 1989.
Burch and McBride ended up turning Nihiwatu (mortar stone), into a five-star resort. Travel + Leisure also awarded the Nihi Sumba resort a number one ranking — for years 2016 and 2017 — for all categories. This award was given to Nihi Suba based on votes tallied by the publications’ readers. Travel + Leisure publishes this star rating list on an annual basis (nihi.com).
Burch brings a philanthropic vision to the island by lending support to the local community that works and lives at the Nihiwatu resort (Nihi Sumba). Burch chose Nihi Sumba because he felt it was a place that his family could enjoy. Chris Burch also started The Sumba Foundation, a non-profit organization, which distributes a percentage of the Resort’s proceeds to the locals of Nihiwatu who live and work on the island. In lieu of his impressive business acumen, Burch has been a board member of the Continuum Group and Guggenheim Capital.